In bloom

In bloom is a Pop-up store designed for an immerse, experiential and interactive experience with flowers, sponsored by 12 plants and flowers growers from The Netherlands.

This event was created in collaboration of International Communication Management and Industrial Design Engineering students from The Hague University of Applied Sciences.

 

As part of the structure team, a multiple interconnected igloo-like structures were designed and developed.

 

The Pop-up store hosted more than 2,000 students, staff and neighborhood residents.

Bare structure during prototyping face (scale 1:4) and during construction face in situ.

 

Inauguration and interior of the Pop-up store.